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Monica Sweet is a seasoned professional in sustainable communication and strategic planning, currently serving as Co-Founder of GiveBack Agency since May 2020. In addition to this role, Monica is involved with Jobecam as an Advisory Board member focused on business development and marketing, and advises on marketing and brand impact strategy at Carrot. Previously, Monica co-founded Regenera, where responsibilities included leading a team of over 20 strategists and creatives for a $26M pitch for the TIM Mobile account competition. With a strong background in education, Monica has contributed as a guest teacher at ISCOM Paris, specializing in global branding and strategic planning. Monica founded SOAP, directing operations in France and successfully acquiring 15 major global accounts within the first year. Earlier in the career, Monica served as Strategic Planning Director at Africa Propaganda. Educational credentials include an MBA from Saïd Business School, University of Oxford, and a Bachelor of Science in Business Administration from HEC Paris and FGV - Fundação Getulio Vargas.