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Elle Shum has worked for two companies in their career. From November 2004 to February 2020, they worked at Explorer Software Group in the role of Director, Marketing. In February 2020, they moved to JDM Technology Group where they started as a Marketing Coordinator and later became the Marketing Director in August 2023.

Elle Shum holds a Bachelor's degree in Business Administration and Management from Simon Fraser University. In addition, they have obtained an Email Marketing Certification from HubSpot Academy in June 2020.