Katie Blakeley is a Senior Marketing Brand Manager at JBS USA, responsible for managing the retail bacon category's P&L and driving brand sales through strategic growth initiatives and customer partnerships. With a background that includes roles as a Senior Associate Category Manager and Associate Category Manager at JBS USA, Katie has effectively led innovation projects, conducted category trend analyses, and provided insights to leadership. Prior experience includes a Graduate Assistant position at Texas A&M University, a Retail Sales Intern role at Merck, and various internships in sales and merchandising. Katie holds a Master's degree in Agribusiness and dual Bachelor's degrees in Poultry Science and Agricultural Economics, all from Texas A&M University.
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