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Luke Uriarte is a seasoned professional in programmatic strategy and media planning, currently serving as a Senior Programmatic Strategist at Good Apple. Uriarte has held various roles, including Coordinator of Client Strategy & Service at January Digital, where responsibilities included managing communication, reporting, and performance analysis for programmatic activations. As the founder and president of Syrvivor Syracuse, a college reality television show at Syracuse University, Uriarte honed skills in management and production. Previous experience includes roles in sports management at Syracuse University, digital advertising internships at Havas Media Group and Mindshare, and digital marketing at Ballantine Corp. Luke Uriarte holds degrees from the S.I. Newhouse School of Public Communications and the Martin J. Whitman School of Management at Syracuse University.