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Matt Taylor has extensive experience in the marketing and wellness industry. Matt started their career in 2007 as an Assistant Brand Manager at Body Plus Nutritional Products Inc., where they later became a Marketing Manager and eventually the Marketing Director. In 2011, they founded Live Abundantly and served as a Founder and Nutrition Specialist until 2014. In 2017, they joined Jamieson Wellness Inc. as the Marketing Director for Specialty Brands, and later became the Director of Insights in 2020.

Matt Taylor earned their Bachelor of Commerce degree in Sports Administration from Laurentian University/Université Laurentienne in the years 2002 to 2006. Matt then pursued a degree in Holistic Nutrition at the Canadian School of Natural Nutrition from 2009 to 2011.