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Niranjan Mishra possesses extensive experience in marketing and business leadership across various industries. Currently serving as Business Head for the Paints Business and President & Head Marketing for the White Cement Business at JK CEMENT LTD since August 2014, previous roles include Sr. Vice President & Head of Marketing for the Fertiliser business at Jaiprakash Associates Limited and Vice President (Retail) & Divisional Head at Tata Teleservices, where responsibilities included distribution strategy and market coverage in North India. Niranjan's career began in petroleum marketing at Bharat Petroleum Corporation, following a management trainee position at JK Synthetics Limited. Educational qualifications include an ADP in Management from The University of Chicago Booth School of Business, an MBA in Marketing Management from the University of Jodhpur, and a Bachelor's Degree in Physical Sciences from the University of Rajasthan.