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Pamela Coolican has extensive work experience in marketing and brand management. Pamela worked at IWG plc from August 2016 to the present, starting as the Director of Marketing for Canada and later becoming the Director of Marketing for North and Latin America. Currently, they serve as the Global Head of Growth Marketing, Digital, and Operating Brands. Prior to this, they were a Global Brand Manager at Spin Master from November 2015 to August 2016. Before that, Pamela worked at Ferrero Canada from November 2010 to November 2015, where they held various positions, including Brand Manager of Kinder Surprise and Kinder Bueno, and Brand Manager of Tic Tac. Pamela began their career at L'Oreal Canada, where they worked as an Assistant Product Manager from August 2008 to October 2010, and completed an internship with the company from May 2007 to August 2007.

Pamela Coolican earned their Bachelor of Commerce degree in Marketing from McGill University between 2004 and 2008.