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Usharani Kuppiri has been working in the digital marketing and engineering fields since 2012. Usharani began their career as an Electrical Engineer at Vijay Nirman Company Private Limited in 2012. In 2017, they joined DigiM as an SEO Analyst, where they were responsible for website designing with Wordpress and SEO-search engine optimization. In 2018, they worked as a Digital Marketing Specialist at SHMedics Pvt. Ltd. and as an SEO Analyst at ITVibes, Inc (Houston Web Design and Digital Marketing Agency).

Usharani Kuppiri obtained a Master of Business Administration in Marketing from Andhra University between 2016 and 2017. Prior to that, they obtained a Bachelor of Technology (B.Tech.) in Electrical and Electronics Engineering from Jawaharlal Nehru Technological University, Kakinada between 2008 and 2012. In addition, they obtained a Google Adwords Professional certification from Google in January 2017, and a Digital Marketing Program certification from Webtrainings Academy in October 2016.