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Alessandra Perera

Trade And Digital Marketing Officer at Italdesign

Alessandra Perera has a diverse work experience in marketing, communications, and consultancy roles. Alessandra currently holds the position of Trade and Digital Marketing Officer at Italdesign since June 2023, where they are responsible for developing and implementing marketing strategies. Prior to this, Alessandra served as a Strategic Marketing & Communications Advisor at Italdesign from November 2021 to June 2023. Alessandra also worked as a Strategic Marketing & Communications Advisor at Fondazione Piemontese per la Ricerca sul Cancro ONLUS. Alessandra has experience as a Strategic Communications Advisor, where they collaborated with various companies on positioning analysis, corporate communication, brand identity, and internal communication plans. Alessandra served as a Strategic Advisor for the Festival Internazionale dell'Economia at Collegio Carlo Alberto from 2021 to 2023. Moreover, Alessandra has held important roles as a Chief Communication Officer at Bologna Business School - Universitá di Bologna in 2019-2020, Communication Manager at BLUTEC spa in 2018-2019, and Spokesperson for the President of Piedmont Region - Sergio Chiamparino at Regione Piemonte from 2014 to 2018. Alessandra also worked as an independent consultant in strategic communications and as a journalist at Telestudio TV Torino. Alessandra's educational background includes being a Tutor for the Master in Giornalismo at Universitá degli Studi di Torino.

Alessandra Perera's education history includes a range of studies in business administration, social media marketing and communication, communication technologies, and classics. In 2020-2021, Alessandra pursued an International Executive MBA at Bologna Business School. During the same year, they also engaged in a course on social media marketing and communication at LUISS Business School. Prior to these programs, Alessandra completed their Laurea in Scienze e tecnologie della Comunicazione at IULM University. Additionally, they obtained a Diploma liceale in Classics and Classical Languages, Literatures, and Linguistics from Liceo Classico Giovanni Plana Alessandria. Furthermore, Alessandra holds a professional journalism certification from Ordine Nazionale Dei Giornalisti, which they achieved in September 2005.

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