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Julien Boulay is a seasoned professional with extensive experience in regional management and strategic implementation. Currently serving as Directeur Régional Est & Nord at ista since November 2007, Julien is a member of the French management committee and focuses on executing company policy and strategy. Previously held positions include Directeur de Région Est and Responsable d'agence at ista, and Responsable d'agence at NORBA Menuiserie. Early career experience includes roles as Responsable des Ventes/Délégué Régional at SOTRA SEPEREF, overseeing commercial activities across 15 departments in Eastern France. Julien's educational background includes a General Management Programme from ESSEC Business School and qualifications in commercial negotiation and plastics technology.