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Lakshdeep Singh serves as the Senior Principal of Commercial Effectiveness at IQVIA, where leadership of the Dynamic Targeting Division includes the design of patient analytics solutions for life sciences and med tech firms. Experience encompasses a previous role as Principal at Symphony Health, directing engagements for over 30 clients and pioneering an innovative patient-finding study for the asthma market. Prior positions include consulting in life sciences at Cognizant Technology Solutions and serving as a Project Engineer at Wipro Technologies. Lakshdeep Singh holds an MBA with a double major in Marketing and Supply Chain Management from Syracuse University and a Bachelor's degree in Electronics and Communications from M.D. University.