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Jakub Al-Nassir has over 17 years of work experience in marketing and new media development. Jakub started their career in 2003 as a New Media Developer at Hunter Lodge. In 2005, they moved to Apple Center Prague as a Floor Manager. In 2007, they joined MORAVIA Consulting as a Marketing & PR Manager. From 2010 to 2014, they worked at Altron a.s. in various roles, including Head of Marketing. Theirmost recent role was at IP Fabric, where they have been the Head of Marketing since 2020.

Jakub Al-Nassir has a diverse educational background. Jakub obtained their GCSEs and A-Levels from Latymer Upper School from 1993 to 2000. Jakub then attended Liverpool University from 2000 to 2003, studying Aeronautical Engineering. Jakub completed their Bachelor of Business Administration - BBA from the University of New York in Prague from 2005 to 2007, with a focus on Marketing, Management & Economics. In addition, Jakub has obtained two certifications: Honeywell Leadership Training from Honeywell in November 2016 and Data Center Energy Practitioner from the U.S. Department of Energy (DOE) in April 2011.