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Jeff Price is an accomplished sales and marketing executive with extensive experience in the lighting and engineering industries. Currently serving as Vice President of Sales for Acuity Life Safety Solutions since July 2019, Jeff has also held multiple leadership roles at IOTA Engineering, including VP of Sales & Marketing. Prior experience includes senior management positions at Philips Lighting, where responsibilities encompassed new product development and marketing, and earlier roles at Thomas & Betts that focused on product management and technical services. Jeff's career began in avionics at Avionics Specialist, Inc., where expertise was developed in the repair and certification of aviation equipment.