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Lou Martinez is a seasoned professional with extensive experience in marketing, training, and instructional design. Currently serving as Product Marketing Manager at Investment Planning Counsel since 2011, Lou has held various roles including Manager of Communications and Trainer for Advisor Services. Prior to this, experience includes working as an Instructional Designer at RBC and owning Bulldog Interactive Fitness. Additionally, Lou has a significant tenure at Franklin Templeton Investments as a Training and Development Business Partner and has also contributed as a Motorcycle Instructor at Centennial College. Educational qualifications were attained at Ryerson University from 1989 to 1994.