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Babatunde Martins has a diverse work experience spanning several companies and roles. Babatunde is currently working as a Growth Marketing Manager at Interswitch Group since January 2023. Prior to this, they worked at 9mobile for many years, holding various positions such as Manager Data and Devices, Specialist SME Marketing, Team Lead (Retail Sales), and Customer Care Executive. Before joining 9mobile, Babatunde worked at INTERCONTINENTAL BANK PLC as a Funds Transfer officer from November 2007 to September 2008.

Babatunde Martins obtained a Bachelor's degree in International Law & Diplomacy from Babcock University Ilishan from 2004 to 2007. In addition to their degree, Babatunde has obtained multiple certifications, including a Certificate in Professional Digital Marketing from CIM | The Chartered Institute of Marketing, completed in July 2022. Babatunde also obtained various certifications related to marketing, such as Digital Marketing Techniques, Applied Marketing, and Planning Campaigns, all from CIM | The Chartered Institute of Marketing. These certifications were obtained in 2022 and focus on different aspects of digital marketing. Furthermore, Babatunde has obtained multiple certifications from LinkedIn, including Everything as a Service (XaaS) is the Future of Business, Remarketing Strategies with Google Ads and Analytics, Agile Marketing Foundations, B2B Marketing Foundations, Creating Your Strategic Marketing Plan, Marketing Tools: Digital Marketing (2019), and Social Media Monitoring: Strategies and Skills. These certifications were completed between 2020 and 2021. Lastly, Babatunde obtained certifications related to HR as a Business Partner from Etisalat Nigeria in September 2014.