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Ady Matheson-Bruce is a digital marketing professional with extensive experience in online advertising and competitor analysis. Since October 2018, Ady has worked as a Digital Marketing Freelancer at Leeds Digital Marketing, specializing as a certified Amazon and Google PPC Specialist. Prior to this, Ady held the position of Senior PPC Manager at IMA from January 2021 to September 2024, and served as a Senior PPC Manager at UpSkill Digital from January 2019 to January 2021, while also providing freelance digital skills coaching. Ady's earlier career includes roles as Document Scanning Sales Manager and Senior Consultant at Storetec Services Limited, where expertise in electronic archiving and storage solutions was developed. Education was completed at Tadcaster Grammar School.