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Greg Silverman

Global Director, Brand Economics at Interbrand

Greg Silverman has a diverse and extensive work experience. Greg started their career as a Senior Consultant and Marketing Strategist at PwC in 1987 and later became the U.S. Country Manager for Placas Do Parana, a Louis Dreyfus Company. In 1993, they joined California Closets as the Chief Operating Officer, where they oversaw global franchise operations for five years. Greg then worked at PwC again as a Principal, Management Consultant, and Strategy Engagement Leader, serving clients such as P&G, American Airlines, and Target. In 2002, they joined Interbrand as the Global Managing Director, leading a global analytics practice and spearheading business growth for nine years. From 2010 to 2021, they were the Founder and CEO of Concentric, Inc, where they achieved significant sales growth and developed an accurate attribution system. In 2021, they joined Monigle as an Executive Director, ensuring the delivery of enterprise software and digital services to Fortune 500 clients. Currently, they hold the role of Global Director, Brand Economics at Interbrand.

Greg Silverman has an MBA in Management from Georgia State University - J. Mack Robinson College of Business. Greg also holds a B.B.A in Marketing and Retail from The University of Georgia.

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