Abel Willium has a diverse work experience in the field of marketing and digital strategy. Abel started their career in 2006 as a Market Strategist at a self-employed IT security consultant. During this time, they worked with various software technology startups and established enterprise software companies on product management, go-to-market strategies, and execution. In 2009, they joined Integrative Systems as a Senior Manager - Digital Strategy, where they played a key role in shaping the company's digital strategy and initiatives. In 2012, they were promoted to the role of Marketing Team Lead, where they led marketing efforts for brands with billion-dollar annual revenues and multi-million dollar marketing budgets. Finally, in 2016, Abel became the Head of Marketing at Integrative Systems, where they successfully transitioned the company from a B2B focused marketing approach to a customer-centric strategy.
Abel Willium holds a Master of Business Administration (MBA) degree in General Sales, Merchandising, and Related Marketing Operations from Illinois State University. The specific start and end dates of their education are not provided.
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