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Alexandre Felice is an experienced professional in e-commerce and sales, currently serving as Head of Ecommerce at Integralmedica Suplementos Nutricionais since June 2020. Previously, Alexandre held the position of Head of Sales and New Business Development at Zerbini do Brasil Ltda, where responsibilities included managing P&L, executing sales strategies across multiple business channels, and leading digital transformation initiatives. Prior roles included Senior Manager Ecommerce at Synapcom, focused on full commerce operations for multiple brands, and Communication Consultant at Máquina Cohn & Wolfe, specializing in political public relations. Alexandre's educational background includes a Master's in Business Administration from USP and various extensions in marketing and digital transformation from notable institutions.