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Muhammad Asim is an accomplished professional with extensive experience in leadership roles within the research and consulting industries. Currently serving as President at Instar Research since 2023, Muhammad has held senior positions at ThinkGen and Purohit Navigation, Inc. from 2020 to 2023 and 2018 to 2020, respectively. Previous roles include Managing Director at Shapiro + Raj - Health Wellness Practice, Senior Vice President at Purdie Pascoe, and a decade-long tenure as Senior Vice President at Ipsos. Muhammad began a career in research as a Research Manager at The Advisory Board Company. Muhammad holds a Bachelor of Science degree in Human and Organizational Development from Vanderbilt University.