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Alison Nelson finds joy in helping people—whether doing volunteer work or finding a solution to a client’s problem.

Because she knows that brand teams are strapped for time and resources, Alison strives to be a thought leader for her clients. She enjoys brainstorming ways to give brand messages greater impact, while easing the workload and emphasizing efficiency.

Alison holds a management degree from Purdue and an MBA from the University of Minnesota. She joined Insignia in 2017 after eight years at Kraft Heinz Company, where she led KHC’s grocery businesses at Target.