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Lionel Cuny is currently the President/CEO of Insign agency #BusinessHacking, where Lionel leads a group of consultants specializing in brand, digital, mobile, and operational communication. Lionel has also co-founded The Why Factor Company and previously held the position of Managing Director at TBWA\CORPORATE, overseeing key B2B marketing accounts. With a background in Business/Corporate Communications and Political Sciences, Lionel has a wealth of experience in new business strategy, agency promotion, and team management.