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Seshu B. is an experienced digital marketing professional currently serving as Associate Manager of Digital Marketing and Digital Sales at InsideIIM.com, AltUni.in, and the Kampus App since October 2021. Responsibilities include creating and executing performance marketing strategies, managing digital campaigns, optimizing marketing activities for improved ROI, and exploring new digital channels. Prior experience includes roles as Growth Manager at PlanCover.com and Nova Benefits, where focus was on scaling traffic and executing growth initiatives. Additionally, Seshu B. served as Digital Marketing Manager at ThinkWright Learning Services and Senior Associate Digital Marketing at GreyCampus, specializing in campaign management and SEO. Educational background includes a Bachelor's Degree in Mechanical Engineering from Jawaharlal Nehru Technological University, Kakinada.