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Larry Rolando began their work experience in 1988 as an Account Manager / NAM at NCR/AT&T. Larry then held roles such as Account Executive at Software 2000/Infinium in 1996, Account Manager at Silvon Software from 1997 to 2000, and Account Exec./District Director at Blue Martini from 2000 to 2002. Larry then became the VP of Sales at Silvon Software from 2002 to 2007, followed by being the VP of Business Development at OpenTech Alliance from 2007 to 2014. In 2014, Larry served as the Director of Strategic Accounts at Ooyala and currently holds the position of VP, Strategic Accounts - NA at inRiver, Inc.

Larry Rolando has a Bachelor of Science degree in Industrial Technology and Computer Science from Illinois State University.