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Theresa Terzer has extensive experience in marketing and communications, currently serving as Leitung Marketing at inno-focus digital gmbh since September 2020, where responsibilities include the development of marketing concepts and branding strategies for SaaS products, as well as overseeing product and corporate websites and digital B2B marketing initiatives. Prior roles include Senior Marketing Manager and B2B Communications Manager at Absolventa, Head of Communications at Deutsche Hochschule Hefei, and Marketing Manager at die schnittsteller GmbH. Additional experience encompasses communication roles at Mercator Institute for China Studies, as a working student for globeone and KPMG, and managing visitor services at the German Pavilion during Expo 2010 in Shanghai. Theresa Terzer holds a Master of Science in Science Marketing from Technische Universität Berlin, a Master of Arts in China Studies from Freie Universität Berlin, and a Bachelor of Arts in Sinologie and Communication and Media Studies from Leipzig University.