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Begoña Sainz Alonso began their work experience in 2018 as an Intern in Marketing at Grupo Bimbo. Begoña then served as an Assistant Brand Marketing Manager at Grupo Bimbo's Mkt Ricolino division from February 2019 to February 2021. Following their role at Grupo Bimbo, they joined Inmar Intelligence in 2021 as a FinTech Marketing Coordinator. Begoña was then promoted to the position of FinTech Associate Marketing Manager in October 2022, where they currently hold this role.

Begoña Sainz Alonso completed their Licenciatura degree in Mercadotecnia from Universidad Iberoamericana, Ciudad de México from 2015 to 2019. Prior to that, they attended Colegio Eugenio De Mazenod from 1998 to 2015, where they completed their Educación básica, media y superior. Additionally, they obtained a certification in Curso de liderazgo from Grupo Bimbo in September 2020 and a certification in Nielsen answers from Nielsen in May 2019.