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Marina Malevich is a seasoned marketing professional with extensive experience in data analysis and project management. Currently serving as a Marketing Segmentation Analyst at Informa Tech since April 2023, Marina has previously held the role of Marketing Data Analyst at KNect365 Telecom, Media & Technology, where management of targeting campaigns for over 25 marketing managers and optimization of promotional campaigns were key responsibilities. Previous positions include Project Manager and Conference Assistant at Informa, where Marina developed event programs, coordinated speaker recruitment, and handled client relations. Educational qualifications comprise a Master's degree in International Business Law and another in Business/Managerial Economics, complemented by a Bachelor's degree in Business Economics.