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Melissa González is an experienced marketing professional specializing in digital marketing and social media strategies. Currently, at Industrias Topaz since May 2021, Melissa manages the planning, execution, optimization, and analysis of digital marketing campaigns for Pierre Cardin and Original Penguin in El Salvador and Costa Rica. Previously, from September 2021 to April 2023, Melissa served as a social media marketing consultant at Megacolor S.A de C.V., where responsibilities included leading social media strategies and executing Facebook Ads campaigns. Prior experience includes a role as a Social Media Executive at Clever Studio and Assistant Content Manager at Televisión de El Salvador. Melissa holds a Licenciatura in Comunicación organizacional from Universidad Dr. José Matías Delgado, along with diplomas in graphic design and English as a foreign language.