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Bob Sullivan has a diverse work experience in the marketing and creative field. Bob is currently working as the Executive Creative Director at Industrial Color, where they lead a team in creating world-class brand stories for clients. Prior to this, Bob served as the Director of Marketing, Branding, and Communications at brandfirst marketing consultants, where they advised clients in various industries on business development, marketing, branding, and communications strategies. Bob also has experience as the Chief Creative Officer and Executive Vice President at Ferrara Marketing and Advertising, where they transformed the agency into a fully integrated organization. Additionally, they worked as a Partner at Zambrelli Partners, where they provided creative and marketing leadership and won new accounts. Bob's early career includes roles as the Executive Creative Director and Creative Director at Grey Group, where they led global marketing campaigns for various clients and managed team members specializing in different areas of marketing.

Bob Sullivan attended Tulane University and obtained a Bachelor of Science degree in Economics. Bob also pursued minors in French and Philosophy during their time at the university. Starting in 1989, Bob enrolled in the School of Visual Arts, where they focused on Communications, Advertising, Graphic Design, and Copywriting. The duration of their studies at the School of Visual Arts was until 1992.