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Linda Farr is an accomplished professional with extensive experience in digital operations and management. Currently serving as the General Manager and Head of Digital Operations for Incubeta in South Africa since August 2021, Linda directs and controls business processes while ensuring revenue and profitability targets are achieved. Previous roles include Chief of Staff and Digital Operations Director, where responsibilities involved serving as a strategic advisor to the CEO and managing cross-departmental relationships. Linda has also held positions at Social Lab Group, NMPi, and Sanlam, showcasing a robust background in digital marketing, campaign management, and operational leadership across various regions, including Africa, Asia, and EMEA. Linda holds multiple degrees from the University of Stellenbosch and the University of Cape Town, focusing on marketing strategy and business science.