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Isabel Nunez-Lopez is a skilled Senior CRO Specialist at Impression, with expertise in conversion rate optimization gained during a successful tenure at Boots UK from July 2015 to June 2023. Isabel Nunez-Lopez has a strong background in enhancing customer experience through research, analysis, and various testing methodologies, including A/B and MVT testing. Prior positions include Assistant Ecommerce Manager at No7 Beauty Company and Ecommerce Channel Assistant. Isabel Nunez-Lopez holds a degree in Digital Marketing from Nottingham Trent University, completed in 2022.