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James Mays is a seasoned professional in the hospitality technology sector with extensive experience in leadership roles. As the Founder and CEO of Real Voice since January 2013, James Mays has focused on enhancing hospitality marketing through tailored management tools and personalized services, achieving significant increases in reservations and ROI. In addition, as the Chief Operating Officer and Partner at Immersion Hospitality since November 2009, James Mays has played a crucial role in developing and supporting innovative technologies for major hospitality brands. Previous positions include Senior Business Consultant at Infor, Enterprise Solutions Engineer at SoftBrands, Project Manager at Hotel Information Systems, and Senior Software Analyst at Cyntergy Services Ltd, where James Mays led the implementation and management of global information systems in the hospitality industry.