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Alun Tribe is a seasoned executive with extensive experience in the automotive and mobility sectors, currently serving as the Chief Executive Officer at IMIG UK Ltd. since January 2020. In addition to this role, Alun holds titles of EVP - Automotive & Mobility and Managing Director. Since August 2017, Alun has been the Owner and Director of Atlas Clever Consultants, undertaking interim management roles including a year in France and a significant position with the Porsche Taycan supplier. Prior positions include Managing Director at Cox Wokingham Plastics Limited and SMR Automotive Mirrors UK Ltd., where Alun held several key roles. Alun's career began at AWE, where responsibilities included Technical Project Manager and Test Engineer. Alun holds a Bachelor of Engineering (BEng) degree from The University of Reading, completed in 2003.