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Amanda Cook has a strong background in entrepreneurship and business. In 1995, they founded ARB Global Trading, where they gained experience in import/export. In 2008, they founded the VYBE for LIFE FOUNDATION, formerly known as Dineathon Ltd, focusing on food-related ventures. In 2012, they co-founded All Star Posters, an online personalized movie poster store. Also in 2012, they founded VYBE LTD, where they launched Vybe coconut water. Most recently, in 2016, they founded iLOVE SNACKS, utilizing their business acumen and import/export experience to establish a global brand.

Amanda Cook attended St John Fisher High School, but no further information about their degree, field of study, or years of attendance is available.