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Michael Stanczak has been involved in digital marketing and advertising since graduating with a marketing degree in 2006. With experience in various companies such as Critical Mass, Performics, and Magnetic, Michael has expertise in SEM programs and account management. Currently serving as Vice President at illumin (AcuityAds Inc.), Michael is responsible for driving revenue growth and organizing the go-to-market strategy for their new Advertising Automation platform. In their previous role at Magnetic, Michael led sales efforts in the Midwest and Canada, utilizing AI technology to deliver effective advertising campaigns.