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Justin Davis serves as the Vice President of Commerce and Subscriptions at IGN Entertainment since July 2011, where responsibilities include overseeing a team of 13 in affiliate commerce content strategy, audience development, and SEO. Previous roles at IGN include Senior Director and Director of Audience Development & Commerce, and Features Executive Editor. Prior to IGN, Justin co-founded Hammersuit LLC and served as its General Manager, successfully selling the company in 2011, and held various editorial positions at Modojo, Social Game Central, and GameDaily Biz. Justin's career showcases a strong background in business development, content management, and digital media strategy, leading to significant audience growth and revenue generation across platforms.