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Keith Potter was appointed Executive Vice-President and Chief Financial Officer for IGM Financial Inc. on July 1, 2022. He is responsible for all finance functions of IGM Financial Inc. and its subsidiaries: IG Wealth Management, Mackenzie Investments and Investment Planning Counsel.

Prior to this role, Keith held the positions of Senior Vice-President Finance and Treasurer, IGM Financial Inc and most recently, Head of Insurance, Mortgage and Banking Solutions for IG Wealth Management, where he was responsible for leading the Mortgage & Banking and Insurance strategies and solutions together with the distribution specialist networks. Keith joined IG in 1994 and earned a broad range of experience in Internal Audit, Strategic Initiatives and IG Wealth Management Distribution before being appointed Vice-President, Products in 2006, Vice-President and Treasurer in 2012 and Senior Vice-President Finance and Treasurer in 2013.

He holds a Bachelor of Commerce (Honours) degree from the University of Manitoba and is a Certified Professional Accountant (CPA) and Certified General Accountant (CGA).