Bianca Santana is a media manager at ID\TBWA, overseeing media operations for Claro Empresas and Claro Residencial since November 2021. With extensive experience in digital media, Bianca has held roles such as media supervisor and specialist, focusing on campaign management, budget control, and performance analysis across various platforms including Google Ads and Facebook Ads. Prior work experience includes positions at Palma Comunicação, DIWE, Nextios, and Locaweb, where responsibilities encompassed strategic planning, client relations, and content management. Currently pursuing a postgraduate degree in Consumer Neuroscience at ESPM, Bianca holds a Bachelor's degree in Advertising from FECAP.
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