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Elizabeth Fontaine is an experienced marketing professional with a strong focus on demand generation, particularly in the public sector. Currently serving as the Demand Generation Marketing Manager at IdeaScale, Elizabeth leads the public sector marketing team, develops comprehensive strategies, and manages content creation. Previous roles include Senior Marketing Specialist at IdeaScale, where Elizabeth executed lead acquisition campaigns, and Demand Generation Specialist at Appcast, Inc., managing paid advertising strategies. With a solid educational background, including an MBA in Data Analytics from Nichols College and a BA in Economics from Clark University, Elizabeth has effectively demonstrated skills in budget optimization, campaign management, and content creation throughout various positions in their career.