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Enakshi Dasgupta is a seasoned professional with extensive experience in marketing and business development within the food and cosmetics industries. Currently serving as the Head of New Business and NPD at iD Fresh Food (India) Pvt. Ltd. since July 2023, Enakshi previously held the position of Category Head at Grupo Bimbo, overseeing the bread and bun category for renowned brands such as Modern, Harvest Gold, and Kitty. Enakshi's career highlights include contributions to Modern Foods Enterprise Pvt Ltd as the inaugural Marketing Manager, implementing SOPs for new product developments and marketing operations. In prior roles at Avon, significant growth was achieved in the skincare category, garnering multiple awards for performance excellence. Enakshi began the career at Godfrey Phillips India Ltd as a Brand Manager, where the challenge of brand identity and compliance with marketing regulations was successfully addressed. Enakshi holds advanced degrees in economics and marketing from prestigious institutions, including the Indian Institute of Management Ahmedabad and BIMTECH.