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Joep Dirven is currently serving as the Group Marketing & Sales Director at HydroGarden, leading global development and sales efforts for horti-cultural products. With a background in strategy, marketing, and sales consulting at various companies, Joep has a strong track record of increasing sales, implementing new strategies, and driving business growth. Having obtained post-graduate and master's degrees in Marketing from Harvard University and TIAS School for Business and Society, Joep's expertise in marketing and strategic planning has been instrumental in their successful career.