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Greg Peters has a wealth of experience in various roles within the marketing and business development field. Greg is currently the President of B4B Design Group and Hybrid Marketing Co., where they focus on client business outcomes and aims to change the game of marketing. Previously, Greg served as the Senior Director of Business Development at ScanSource and the Director of Strategic Sales and Marketing at KBZ Communications, working to integrate value-based selling methodologies and drive business outcomes engagements. Greg also held the role of Key Account Executive at Soligent, where they successfully managed the acquisition of a national solar distributor and developed strategies for sales and marketing. Greg spent a significant portion of their career at Cisco, where they held multiple roles such as CSAM, Channel Services Development Manager, and Channel Services Account Manager. Greg played a key role in helping Cisco's channel partners optimize profitability through customer success strategies and monthly recurring revenue streams. Prior to Cisco, Greg founded the Services business unit at Comstor and led a national team to create strategy and operations around licensing and maintenance solutions, significantly growing the business.

From 1995 to 1997, Greg Peters pursued a degree in Business with a general field of study at an undisclosed institution referred to as "Other".