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Lucía Calderón Fernández has extensive experience in the luxury goods industry, specifically in the retail sector. Lucía currently holds the position of Brand Director at Hublot, a Swiss luxury watchmaker. Previously, they served as Retail Director for Salvatore Ferragamo, where they were responsible for the commercial strategy, expansion of the commercial network, and coordination with various departments. Before that, they worked as the Commercial Director for Maaji Swimwear, overseeing the business plan and expansion efforts in Mexico. Lucía'searlier roles include Brand Manager positions at El Palacio de Hierro and Grupo Dicanco, where they managed budgets, coordinated marketing strategies, and developed commercial agreements. Lucía also has experience as a General Manager for an e-commerce company and held various roles at Piagui Comercial S.A. Lucía Calderón Fernández's work experience demonstrates their expertise in brand management, commercial strategy, and business development in the luxury goods industry.

Lucía Calderón Fernández has a diverse education history. In 2002 to 2006, they attended Universidad Iberoamericana in Ciudad de México where they earned their degree in International Relations. Lucía then pursued an academic exchange program at Universidad Complutense de Madrid in 2005 to 2006, specializing in International Politics. In 2009 to 2010, Lucía enrolled at AEDE Business School, completing a Master's degree in Marketing and Communication. Lucía furthered their education at IE Business School in 2010 to 2011, earning an International MBA. Most recently, in 2020, Lucía joined IE Business School Executive Education for the Programa Avanzado de Gestión y Marketing de Productos y Servicios de Lujo, focusing on the world of luxury.