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Callum Elsdon is currently the Sales Enablement Marketing Manager at HSBC Innovation Banking. Prior to this position, Callum was the Founder & Author of CallumElsdon.com, a travel blog where Callum reviews the latest and best hotels, airlines, and travel experiences globally. Before their venture into the travel industry, Callum gained valuable experience in marketing and product management roles at companies such as Etihad, M2A Media, and BT. With a background in digital and technology network solutions, Callum's expertise spans across marketing, product development, and customer relations. Additionally, Callum has been recognized as a Young Innovator at International Connector, showcasing their commitment to innovation and problem-solving.