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Gabriel dos Anjos is a seasoned marketing and community management professional with extensive experience in the gaming industry. Currently serving as the Senior Community Manager at HoYoverse since July 2023, Gabriel focuses on developing community engagement for Genshin Impact in Brazil and LATAM. Previously, Gabriel held the position of Head of Marketing at ARVORE Immersive Experiences and served as a Senior Brand Manager in both a stealth gaming startup and Hidden Leaf Games. With a background at Riot Games, managing multiple teams in marketing communications, and a strong foundation in digital communication at Weber Shandwick, Gabriel has demonstrated expertise in branding, social media strategy, and influencer relations. Educational credentials include an Executive Education in Strategy Under Uncertainty from Insper and a degree in Communication and Journalism from Universidade Anhembi Morumbi.