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Cédric Legrand is currently the Head of Strategy at House of Greenland, where he focuses on Google Ads Acquisitions and Expert Support. Prior to this role, he held positions as a Strategy Director and Senior Strategist at Saatchi & Saatchi, working with clients such as HSBC and ASDA. He also has experience in Business Development at CANAL+ and served as the President of Ligne2Mire at L2M Audiovisual Association. Cédric has a Master's degree in Management and Communication from emlyon business school.