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Kasie Banks is an experienced marketing professional currently serving as the Executive Marketing Director at HOTWORX since October 2016, focusing on franchise recruitment, web development, and public relations. Prior roles include Marketing Director and Web Director at Planet Beach Franchising Corporation, where responsibilities included managing websites and marketing initiatives. Banks began with HOTWORX as a Senior Sales Representative, contributing to the development of a unique wellness product. Earlier experience includes positions with the New Orleans Pelicans as a Group Service Associate, an Independent Beauty Consultant for Mary Kay Inc., and a Special Events Intern at the LSU Athletic Department. Kasie holds a Bachelor of Science in Sport Administration from Louisiana State University, earned in 2012.