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Software Development

About

The Software Development team at Hotspex is responsible for designing, building, and maintaining the proprietary human motivation measurement platform. They work on creating innovative software solutions that enable global brands to understand and trigger consistent consumer emotions and behaviors. The team collaborates closely with brand building professionals to ensure the platform integrates cutting-edge research on mental availability, memory structures, and implicit measurement, ultimately accelerating the speed to market of new ideas while reducing risks and costs.