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Fran Barnes is currently the Chief Executive Officer at Horticultural Trades Association, where Fran is responsible for leading, managing, and delivering effective communication strategies. Prior to this, Fran served as the Director of Communications at NFU, where Fran led award-winning in-house Communication and External Affairs team. Fran also has experience working at the BBC, where Fran held various editorial positions and was responsible for producing radio programs. Fran holds a degree in Communication Studies from Coventry University.