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José David Poveda has held several positions in the digital industry. José David began their career in 2003 as an E-Commerce Manager at Trymedia Systems, Inc. In 2004, they co-founded and became CEO of Adora Media. Two years later, they co-founded and became CEO of From The Bench Games. In 2017, they became a Digital Strategy Advisor for Real Madrid C.F. and a Digital Transformation Advisor for the Fédération Internationale de Volleyball. In 2019, they co-founded and became Chief Product Officer of Horizoom Digital AG.

José David Poveda completed a Master in Information Systems Management from Universitat Politècnica de València (UPV) between 2002 and 2003. Prior to that, they completed a Computer Engineering degree from Universitat d'Alacant between 1997 and 2002, with a focus on Software Engineering. In 2015, they attended Harvard Business School for a course in The Business of Entertainment, Media and Sports.